Daily Intent

Santa Barbara, CA
“You got to fight boredom.”

Peyton Manning in an interview Sunday night said this was one of the most important bits of advice he received. It has worked out.  He has found ways to stay focused.  After 12 years in the NFL, he has surpassed, in wins, the greatest Colt quarterback of all time, Johnny Unitas. 

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Santa Barbara, CA
“The art of creating and maintaining a brand is called brand management.” – Wikipedia

Robert TenEyck, Co-Founder of ideocore, taught us at Catalyst for Thought’s Meeting of the Minds series, in creating a brand the creator must dig deep into their core ideas, key insights, and phrases.

The creator must first articulate their objective.  What is your brand and what is it not.  You must be deliberate in what you say and what you don’t say.  What is your audience?  The core ideas should inform the customer.

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Santa Barbara, CA
As the summer concludes, it is not uncommon to shift from weddings, celebration, play and fun, to work, focus, and academics.  It is time for slight adjustments.  You are called to reposition your energy going into the fall.

“Okay, (insert your name here), what are you suppose to be doing right now?…Let’s get back on track after the fun distractions of the summer months.”

You may even be in need of a “stay-cation”.  What’s a stay-cation?  A weekend at home where you have a chance to get caught up on tasks long over do, re-energize your health and find time for a couple hours down at the beach, watching some college/NFL football or a night at the movies.  

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